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"A Brooklyn-themed bar in the middle of Soho that is also passionate about soccer (sorry, fútbol), The Brooklyneer might be confusing in prospect but is actually quite useful in reality. Use it for anything from drinks with coworkers that are already your friends, to taking the new guy out his first week. Does anyone actually do that in New York? Be the person who makes that a thing." - katherine lewin, hillary reinsberg