Clothing store · Apgujeong-dong
2
"The cavernous home of international fashion in Seoul."
Hotel · Ihwa-dong
Rooftop bar, indoor pool, spa, steakhouse, piano lounge
3 Postcards
Cocktail bar · Apgujeong-dong
Asia's #2 bar: Zero-waste cocktails, local ingredients, chic atmosphere
2 Postcards
Cocktail bar · 효자동
Korean regional spirits crafted into cocktails with great detail
Convention center · Samseong-dong
Spacious, well-organized venue with shops, dining, library, aquarium
Hotel · 가회동
Traditional Korean house with heated floors, fine dining, and courtyard
1 Postcard
Cultural center · Ihwa-dong
Zaha Hadid's neofuturistic plaza hosts exhibits, fashion, shops
6 Postcards
Resort hotel · 이태원동
Ice rink, 7 restaurants, spa, deli, and city or Namsan views
4 Postcards
Seafood market · 용강동
Vast seafood market offering fresh catches & on-site cooking experiences
Flea market · Bomun-dong
Antiques, secondhand clothing, household items, food court
Cultural landmark · 효자동
Historic royal palace with changing guards, gardens, and pavilions.
10 Postcards
