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"A pioneering, large-scale rock and music festival now staged at the Naeba Ski Resort, this long-running event blends international and Japanese talent across scenic mountain grounds. Beyond headline rock and indie acts, recent editions have added major pop and rap names such as Lizzo and feature experiential upgrades like a paid 'Plus' pass for fast-lane food and beverage access and shuttle perks, making it as much about discovery and atmosphere as the big-name performances." - Tara FT Sering, Megan Snedden, Oliver Irvine