"For serious skiers, the Austrian resort village of Lech am Arlberg needs no introduction. For the rest of us — those of us who might confuse St. Anton with St. Moritz, those who wouldn’t attempt a black diamond run, let alone venture off-piste — a bit of artful name-dropping should do the trick. Lech was the preferred ski destination of Diana, Princess of Wales, as well as the former Queen Beatrix of the Netherlands. Non-royals (hallo, Tom Cruise) like it too, but you get the picture. It’s an exclusive resort, and the impossibly picturesque village is old as the hills, no pun intended: it was founded by the Swiss in the 14th century." - Tablet Hotels