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"A long-running St. Louis snackmaker founded in 1936 that produces the regionally definitive Red Hot Riplets: ridged potato chips seasoned with a sweet, smoky barbecue flavor and spicy hot sauce, a product invented in the 1970s that now accounts for roughly 80% of the company’s sales and is complemented by a bottled spice blend fans use on other foods." - Asonta Benetti