Starbucks

Coffee shop · Hudson County

6

@eater

Pumpkin Spice Lattes Are Now Available at Starbucks Once Again | Eater

"The pumpkin spice latte has become the definitive harbinger of fall for fans, described as tasting like a melted pumpkin‑pie milkshake with a hint of espresso. After early customer surveys in 2003 suggested little interest, a product manager named Peter Dukes refined a spice-forward formula and introduced the drink in a few markets, where it proved an immediate hit. Traditionally available a few weeks before the start of autumn and served for about four months—the chain’s busiest period—the beverage’s annual “drop date” is a major event; for the first time in company history it was officially released before Labor Day (August 28), a sign of the now-rampant “PSL creep.” To stoke excitement around its fall lineup the company even launched a warm, community-focused Facebook group called the Leaf Rakers Society. In addition to the pumpkin spice latte, the fall menu has included items like a salted caramel mocha, a pumpkin spice chai latte, and various seasonal baked goods, and the early release is part of a push to revive enthusiasm after a difficult year while spurring a wider flood of less-iconic pumpkin spice products across the market." - Greg Morabito

https://www.eater.com/2018/8/28/17789668/starbucks-pumpkin-spice-latte-2018

2819 John F. Kennedy Blvd, North Bergen, NJ 07047 Get directions

starbucks.com
@starbucks

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