Milk Bar and More Brands Are Giving ‘Crack’ Foods Less Offensive Names | Eater
"A Midwest bar chain whose beer-battered 'Crack Fries'—named for their addictive quality and cracked pepper seasoning—was retitled after company leadership publicly acknowledged the name's insensitivity and admitted they had not considered the harm the drug epidemic caused when the item was named over a decade earlier." - Brenna Houck
