Food Brands Celebrate International Women’s Day in All the Wrong Ways | Eater
"The UK‑based craft‑beer company temporarily renamed a popular offering from 'Punk IPA' to 'Pink IPA' and labeled it a 'Beer for Girls' in what the company called a tongue‑in‑cheek jab at bad marketing; the repositioning provoked swift online backlash and required an explicit '#sarcasm' clarification, suggesting the intended joke failed to stand on its own." - Erin DeJesus
