Burger King Launches Dollar Menu Amid Widespread Unemployment and Hunger | Eater
"Starting December 28 the chain will roll out a $1 menu where Bacon Cheeseburgers, Chicken Jr. sandwiches, fries, and soft drinks are available for $1 each. To promote the launch it has been randomly sending $1 payments on Venmo ahead of the debut. The company frames the offering as a response to current financial strain — citing the importance of value for guests amid pandemic-driven unemployment, rent pressures, and rising hunger — and says it times promotions to be a helpful solution. The move also aligns with the usual January flurry of fast-food value deals and signals growing price competition as customers rely on limited federal stimulus relief." - Jenny G. Zhang
