Portland Restaurants and Food Carts Launch TikTok Accounts | Eater Portland

"I watched a July TikTok from the restaurant in which a woman with blue, purple, and silver hair unwraps a brick of sticky rice while white letters read “How to properly eat sticky rice at a restaurant”; she mouths “No, no, no, no” as a robotic voiceover warns, “Please do not open the bag all the way and leave it on your plate” because sticky rice is very sensitive to air. Khao Niew, the Lao restaurant inside beer bar Cully Central, is one of the few Portland food businesses with a TikTok account; owner Ae Sangasy — who started posting at the suggestion of her teenage kids — uses the platform not just for promotion but to teach Lao recipes and traditions and to educate potential customers about a cuisine she says is underrepresented in Portland, even if maintaining that presence can be time-consuming and may require outside help." - Brooke Jackson-Glidden