"Watch this video. Then watch it again. Embrace it. Feel it. And then fully prepare for the fact that this will be your exact reaction when you see Fuwa Fuwa’s pancakes. This Japanese cafe in Bloomsbury specialises in soufflé pancakes. They’re like a glorious scotch pancake that’s been under a serious workout regime and bulked out big time. When it comes to toppings, expect everything from chocolate, to strawberries, to our personal favourite, the Biscoff special. It’s a bright and simple space but be warned, Fuwa Fuwa is walk-in only and these pancakes will bring the crowds at weekends." - Heidi Lauth Beasley, Rianne Shlebak