Taiyakiya

The Best Soft Serve In London - London - The Infatuation

"In the buzz of Chinatown’s Newport Court, it can be hard to settle on just one ice cream spot. But sadly, one ice cream is the socially acceptable amount so if you do pick one, pick this one. This little Japanese dessert shop specialises in taiyaki—a fish-shaped cake filled with things like peanut butter and Nutella—and soft serve. It’s all very photogenic, with menu items like rainbow unicorn and little mermaid fish ice creams. But these desserts actually taste as good as they look. We love the vanilla soft serve with Oreo dust and brown sugar tapioca, but the rose lychee soft serve is a very close second." - rianne shlebak, daisy meager