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"Either the coziest boutique hotel in London or the most luxurious bed‑and‑breakfast, it hides down a sleepy South Kensington side street behind a row of nineteenth‑century Victorian townhouses without so much as a sign; as part of Firmdale’s Townhouse Collection, it’s a lower‑key alternative to the bigger, more lively Ham Yard or Soho Hotel." - Mark Fedeli