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"A pioneer in Hanoi’s slow-fashion scene since 2012, the label is overseen by its founder at every production stage—from sourcing natural materials to the calm, lakeside shop presentation. The pieces are ethically produced by local artisans, built to last as a deliberate alternative to throwaway fashion, and lean toward smart-casual silhouettes in deep blues, earthy reds and natural yellows." - Joshua Zukas
Sustainable fashion brand using local materials and traditional techniques