"Just under two hours down the Willamette Valley from Portland is Eugene, Oregon, a small city that is, in its capacity as the home of the University of Oregon, one of the hippest college towns in the western United States. And with the advent of the Graduate Eugene, its hotel scene has grown measurably hipper — this one-time Hilton in the city’s downtown district, a few blocks from the campus proper, is now decked out in Ducks green, and its reception desk is a display case featuring dozens of historic Nike running shoes." - Tablet Hotels