Rue Sidi Ghanem

"Industrial Quarter Turned Chic Designers Enclave It’s taken awhile for Marrakech 's industrial quarter to establish itself as home tothe best design workshops and ateliers in the city. It's easy enough to get to, but petit taxis tend not to frequent its wide, blocky avenues, so getting back into town can be a pain. (Securing a driver who is prepared to wait or come back for you helps.) That said, it’s well worth the trip to shop with local tastemakersfor furniture and housewaresat flagship stores. Don’t miss Chabi Chic for groovy pottery sets; Le Magasin Générale for bigger items, such as themidcentury modern chairs and sideboards; and LRNCE for hand-painted vases that merge cubism with artisan savoir faire. Take in the ateliers of textile and garment makers, too, such asAngie Linen for gorgeous bespoke bed linens, and Salima Abdel Wahab and Topolina for a contemporary spin on traditional kaftans and must-have housecoats. Stop at Le Zinc, the neighborhood’s buzziest lunchtime bistro, before hitting Voice Art Gallery to peruse superbly curated exhibitions of North African and Middle Eastern contemporary artists."