"At an impeccably designed Bay Area restaurant, staff obsessively tested many samples to land on a 100% brushed-cotton Sferra Celine throw—herringbone stitch with tassels and priced around $97—that cushions diners' backs when not in use; the director of operations, Maxfield Schnee, proudly calls himself 'the blanket guy' and emphasizes that the blankets subtly increase guests' comfort and joy even when they're not consciously aware of them." - ByAlex Beggs