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"A Dallas-founded ice cream chain (established 2015) known for playful flavors like Dr Pepper chocolate chip, orange dreamsicle, and cold brew, with a stated mission to employ adults with autism, Down syndrome, and other disabilities. The founder has begun franchising across Texas and beyond to expand that social-employment focus; a Houston franchise operated by rapper Trae tha Truth is slated to open at the listed Katy Freeway location on July 22 (celebrated as Trae Day)." - Brittanie Shey