"Soul Prime opened in May 2023, inside a Lincoln Park restaurant space that’s been a bit of a revolving door near the corner of Halsted and Armitage. But Shonya “Chef Royce” Williams has brought stability to the space. The Black-owned restaurant — a rarity in the North Side neighborhood — caught the attention of TikTok food critic Keith Lee. The Vegas-based Lee called Soul Prime, known for short rib, fried and baked chicken, and more, posted a glowing review of the restaurant. They’ve been packed since Lee’s videos went viral." - Ashok Selvam, Naomi Waxman