Specialty Coffee, But Make It Fun | Eater

"Founded in 2020 by a 26-year-old founder, this queer woman–owned coffee brand emphasizes playful, accessible specialty coffee through bold products (a cow-print moka pot called the “Mooka,” a red French press with heart cut-outs, and bright holographic bean bags covered in smiley faces), lively pop-ups using a lavender espresso machine, and irreverent social media storytelling that leans into memes and personal anecdotes. The company positions itself against specialty-coffee elitism—encouraging simple home methods like the French press rather than expensive gear—and frames flavored or sweet drinks as valid entry points to specialty coffee while explicitly aiming to be fun, approachable, and community-oriented." - Bettina Makalintal