Italy’s Famous Fatamorgana Gelato Shop Opens Soon in Beverly Hills - Eater LA
"One of Italy’s most recognizable dessert shops, Gelateria Fatamorgana, has a new local location on the horizon. The famous Italian company already has a popular outlet up in Studio City, but is now looking to expand to Beverly Hills. News of the westward expansion comes by way of roving reporter Toddrickallen, who spotted signage for the company in a window on South Beverly Drive. The former retail space is apparently undergoing construction now to flip into a scoop shop, with plans to open sometime in or around March of 2019. As the signage in the window indicates, Fatamorgana is known for its wide menu of over 60 flavors, including more than two dozen vegan options. The company’s three shops in Rome are both local favorites and big tourist hits, leading to long lines during the peak summer travel season. Of late Fatamorgana has been keen to expand stateside, and is currently working on franchise licensing for new locations. Eater reached out for more details on the new Beverly Hills outlet, but so far has not heard back." - Farley Elliott
