"The plant-based slider introduced at a regional slider chain was praised for embracing an 'indistinctness' that works in the chain’s favor: rather than perfectly replicating beef, the product transforms discrete plant ingredients to mimic the engineered, processed qualities that define fast-food meat. Critics argued that this approach—replicating the artificial awesomeness of processed items—helps explain why plant-based replacements can succeed in quick-service settings." - Caleb Pershan