"Housed in the former headquarters of the Mercantile and Industrial Circle of Madrid, this adults-only hotel blends a deep sense of history with contemporary design—photographs throughout chronicle the building and the city's evolution while muted neutrals and jewel tones create a modern oasis. Opened in 1924 and fully renovated in 2017, it’s most prized for its unbeatable Gran Vía location, placing guests steps from the city’s main shopping street and within walking distance of landmarks like Plaza Mayor and the Royal Palace. The property is connected to the Casino de Madrid and contains 71 uniquely shaped rooms that follow the building’s original contours (larger rooms feature terraces); interiors favor neutral taupe-to-metallic furnishings and many rooms overlook Gran Vía or an inner courtyard. Practical touches include free Wi‑Fi, 24‑hour concierge and room service, and an optional lobby breakfast buffet of cheeses, cured meats, yogurts and fruit. Rooms start around $450 per night, reinforcing its position as a four‑star, contemporary city stay on Madrid’s most iconic street."