On the Grid : Freedom Tree Design
"More than a decade ago, Freedom Tree ran a cult home store named Takete Maluma. Future forward from the past, we felt it was the right time to bring ‘designed and made in India’ to the forefront again. Latika Khosla, one of the founders of Takete Maluma, now brings the brand afresh to us as FREEDOM TREE. An international trend and Color consultant, she is the founder director of Freedom Tree Design a niche Design Consultancy. Our specialty is Trend and Color Strategies for brands, for manufactured products, branded environments or retail collections. Be sure to find the most edgy global color design and quirky coordination for your home here. Traditional, everyday objects in India underscore our belief in living with good design every day. Around the country, chappati boxes, jars, granary baskets, rolling pins and board, pidis and stools; objects that people still use, are made with loving care by artisans or personalized by the user themselves. Most important, they are objects of everyday living and a representation of the living culture that is home life in India. We work exclusively with Indian artisans and small scale industry and bring an urban sensibility to traditional craft, thus increasing the value earned by them. Freedom Tree has an eclectic “color “ collection of furniture, table ware, textiles, floor coverings, lighting, home fragrances and accessories; all designed by us and made in India -the work of many heads hearts and hands. The spirit is to celebrate modern India; as a vibrant design destination–it is a thumbprint against standardization. Loveable and fun products make everyday living beautiful, celebrating a freedom of expression, freedom of thought and freedom of being. Welcome to the world of good design everyday; constantly evolving and stimulating the freedom to have fun!" - Landor
