'It Ends with Us’: Where the Latest Book-to-Screen Adaptation is Filmed and Set

Housed in Hoboken and usually operating as an arts space, this venue was transformed into Lily’s flower shop, Maya & Maxim, for the film. The production used the real interior rather than a built set or blue screen, turning it into a uniquely beautiful boutique filled with glorious smells of lilies and mosses as arrangements were tested and previewed. The result was a shop so striking and fragrant that Colleen Hoover felt she hadn’t truly envisioned it on the page and wished there were flower shops like it on every street. - Phil de Semlyen