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Burger King
Fast food restaurant · Ashburn ·
Burger King
Fast food restaurant · Ashburn ·
@eater
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Impossible Burger’s Rise From Restaurants to Grocery Stores | Eater
"A major national burger chain planned a nationwide rollout of an Impossible Whopper to reach habitual fast-food meat eaters who want occasional plant-based alternatives, positioning the sandwich as a mainstream option aimed at customers who like the taste of meat but aren’t looking to give it up entirely." - Monica Burton
