KFC South Kensington - Gloucester Road

KFC UK’s Vegan Chicken Burger Beats McDonald’s and Burger King to Market | Eater London

"This Gloucester Road outlet is running a four-week trial (from 17 June) of the chain’s first vegan chicken burger, made from Quorn mycoprotein and marketed as The Imposter. The patty is processed to resemble a chicken breast and comes with a secret herb-and-spice coating, lettuce and vegan mayonnaise (no vegan cheese). A sampler described it as “firm and vaguely chicken-y,” not too dry or spongy, and noted that the spiced coating is the main draw. Launched in the U.K. ahead of the U.S. and arriving before rival chains’ similar products, the limited single-store trial could help define fake meat’s place in the British fast-food market." - James Hansen