"A Las Vegas cottage bakery founded in 2018 that began by selling breads and pastries at farmers markets and later moved to direct home sales, using Instagram to market weekly specials and tell ingredient stories. Specializing in rustic Italian and French-style pastries, the operation leveraged social media and direct-to-customer sales to grow without outside investors and became emblematic of how cottage laws enabled pastry chefs to own their work on their terms." - Brett Boyer