Chipotle’s New Menu Looks a Lot Like Taco Bell | Eater
"Currently regarded as America’s favorite Mexican fast-food chain, this brand is known for frequent, buzz-driving limited-time menu launches and a youthful, culturally relevant image cultivated through savvy social-media marketing. Its suburban locations commonly feature drive-thrus, and the company is headquartered in California; periodic promotional pushes and new-item drops reliably generate attention and sales." - Daniela Galarza
