Frito-Lay Inc. - Los Angeles Warehouse

Flamin’ Hot Cheetos Movie Is Playing SXSW 2023 | Eater Austin

"A site where Richard Montañez worked as a janitor in the late 1970s and 1980s and later claimed to have invented Flamin’ Hot Cheetos by taking home plain Cheetos and seasoning them with a spice mix inspired by elotes; he says he presented the spiced snacks to company executives, which led to a promotion and a subsequent career giving motivational talks. The origin story has become contested after a 2021 Los Angeles Times investigation reported that the spicy product was already in development before Montañez’s claimed pitch; Montañez responded in Variety that development may have occurred in a different regional division. The forthcoming biopic traces his Mexican American upbringing and his time working at the factory." - Nadia Chaudhury