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"Owned by John Nguyen and Nhu Ton, this first restaurant relied on UberEats for delivery early on, a choice that illustrated a common trade-off: while third-party apps can increase order volume, proprietors report that high platform fees and added labor leave profit margins thin and staff overworked. The owners’ experience led them to be skeptical of long-term reliance on major delivery platforms and mindful of how app-driven discovery can make it difficult for restaurants to build an independent identity." - Chris Crowley