Things to Do in Salinas (2025)
National Steinbeck Center
Museum · Salinas
The city’s cultural anchor explores the life and literature of John Steinbeck through immersive exhibits and frequent community events. Recognized by regional tourism outlets and run by a local nonprofit, it’s essential Salinas.
The Steinbeck House Restaurant
American restaurant · Salinas
Lunch inside Steinbeck’s restored Victorian birthplace, operated by the volunteer-led Valley Guild. A proud showcase for Salinas Valley produce, often mentioned alongside the museum as part of a meaningful literary day.
El Charrito
Mexican restaurant · Salinas
Family-run since 1981, this market-turned-tortilla factory draws early-morning lines for hand‑stretched flour tortillas and guisados. Celebrated by Eater SF and the San Francisco Chronicle, it’s a delicious snapshot of Salinas’ Mexican heritage.
Salinas Farmers Market
Farmers' market · Salinas
Run by a neighborhood foundation, this Saturday market brims with Salinas Valley growers, hot foods, and live music. City listings and local news confirm its weekly rhythm, rain or shine—a community scene worth lingering in.
The Western Stage
Performing arts theater · Salinas
A professionally managed community theater producing a full season with local and guest artists. Its 2025 calendar and auditions underscore deep roots and ongoing investment in Salinas storytelling on stage.
ARIEL Theatrical
Performing arts theater · Salinas
A downtown children’s theater where young people lead with principle—and perform. The active 2025 season, classes, and concerts show how central the arts are to local families and the city’s cultural pipeline.
Alvarado Street Brewery Taproom
Restaurant · Salinas
A locally owned brewery reimagined its 1929 bank space as a beer‑first taproom with 48 rotating taps and a relaxed, everyday vibe. The recent rebrand and menu refresh emphasize its role as an Oldtown gathering place.
Downtown Book & Sound
Book store · Salinas
Independent bookstore and record shop that doubles as a cultural hub—think author signings, live music, and First Fridays Art Walk. It keeps Oldtown’s creative conversation going between big events.
Salinas Valley Art Gallery
Art gallery · Salinas
An artist‑run cooperative gallery operating for decades in Oldtown. Monthly features, demos, and Art Walk participation make it a reliable stop to meet local artists and take home Salinas‑made work.
The Farm in Salinas
Farm · Monterey County
A working farm with an education center, produce stand, and tours that spotlight Salinas Valley agriculture. Listed by regional tourism guides, it’s where you can taste the valley’s bounty right at the source.
Villa Azteca
Mexican restaurant · Salinas
Chef Susana Alvarez’s family‑run restaurant reimagines Michoacán traditions with handmade tortillas and vibrant sauces. Praised by Monterey County Weekly and local critics, it represents Oldtown’s modern Mexican moment.
live@heirloom pizza co. SALINAS
Pizza restaurant · Salinas
A locally owned pizzeria that doubles as a ticketed live‑music venue, hosting touring bands, cumbia nights, and tribute shows—fueling Oldtown’s after‑dark arts scene alongside pies and a full bar.