"Until now, most of the hotel action in Tulum has taken place along the beach, but Casa Pueblo makes its home downtown — hence the “pueblo.” You’re still just two miles from the surf, but you’ve traded thatched roofs for textured concrete, and the quiet of the jungle for a (relatively) bustling urban scene. What you gain is a uniquely Yucatán spin on the kind of minimalistic visual style that’s familiar from boutique hotels the world over, plus an atmosphere that is, while still casual, considerably less rustic than what you’ll find down by the beach." - Tablet Hotels