"The location is the thing at the JW Marriott Dongdaemun Square — not the <em>only</em> thing, mind you, but enough of a selling point that they’ve made sure it’s front and center in the hotel’s name. Though it’s centrally located and fairly convenient for business, Dongdaemun Square is first and foremost Seoul’s biggest shopping district, famous for its night markets and home to a number of shops that only a shopping-mad city like Seoul could possibly support. The hotel’s location also puts it within easy range of many of the city’s top sights, starting with Dongdaemun itself, the city’s historic 600-year-old East Gate." - Tablet Hotels