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"A hyper-seasonal, multi-roaster concept born from a barista’s progression into sourcing and roasting, built on data-driven techniques refined with expert consultation. The founder honed skills at local specialty shops and used roast profiling to dial in consistent, fresh seasonal lots; the roastery launched with on-site roasting and retail presence at a public market, and its beans are served at a bakery partner and regional specialty-coffee locations." - Gab Chabran