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"Founded in 1993 and led by Steve Ells until he stepped down in 2020, Chipotle is referenced here mainly for its troubled food-safety record: the chain had at least five foodborne illness outbreaks between 2015 and 2018 that the Justice Department estimated cost the company about $25 million, a history Ells cites as informing Kernel’s new, more automated design to better ensure food safety." - Melissa McCart